Verticalized long-form video

Our clients know we’re more than a video production solution. We’re a turnkey creative solution, telling unique, compelling and authentic stories through consumer influencers and video. Leading web sites, video-on-demand channels and digital media companies are using Elastic Lab to create 2 to 5 minute video segments for the most popular subject areas, starting with automotive, real estate, healthcare, lifestyle, financial, technology, travel and tourism, recreation and entertainment, home improvement and family. We provide a highly scalable production solution, one that combines professional quality with the authenticity of consumer reviews and user-generated video.

Localized long-form video

The geographic coverage of our filmmaker network allows us to truly localize your video content, with resources on the ground in over 100 markets, including all of the top 20. When we bring video down to the local level, it’s more relevant and provides better context for local business listings, sponsorships and display ads. Consumers are more engaged. And media companies, content providers and ad sales organizations are able to realize the premium value of contextual, local avails.

Branded content and entertainment

Brand marketers use Elastic Lab for experiential, promotional and consumer engagement programs, website content, and video channels. We provide a turnkey solution that can put your product into hundreds, even thousands of households across the country for consumer video reviews and diaries. We can simultaneously execute streaming video at hundreds of points-of-sale, distributing your next promotion through web video. We can put video brand ambassadors and reporters in key DMAs, college campuses, and city hotspots. And we can create a large-scale video channel for your brand with production budgets that fit the scale of long-tail, niche audiences.

Entertainment properties

Right now, we’re not yet focused on the development of entertainment projects and other forms of intellectual property. But we certainly will be within the next 6 to 12 months. Our filmmaker network and highly scalable solution is ideal for experimenting in new forms of web programming, reality TV, user participation, user and viral distribution—the possibilities are endless. We also want to break new ground in revenue and profit-sharing with our filmmakers, collaborators, and partnered media companies. So if you’d like to explore these and any other ideas with us, please let us know.